Technology Commercialization is Fun
I am also happy to report that not only is it fun but it is getting easier to make open innovation a reality. There is a certain pride and accomplishment that comes with taking a technology developed by one person or a group that may have significant commercial viability but is not being marketed and sold by the company in the best position to share and extract value. The process of learning about a new technology, understanding the market segment and evaluating potential commercialization partners that could license or buy the technology and turn it into their own product is extremely rewarding.
This is our mission at Fluid Innovation to keep improving on the process for making this type of Open Innovation possible. Today the announcement of a new technology commercialization deal between Lockheed Martin and Rocket Software is a perfect example of the model and we are seeing increased activity from firms interested in mining and commercializing their internally developed technology as well as from independent software vendors that are looking for lower risk, lower cost strategic grown opportunities. We welcome the challenge and absolutely enjoy the process of creating value in the market through these types of transactions. Look for more announcements soon on other deals in our pipeline.
